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Increase Your Cash Flow with a CRM System
Recorded Webinar
Duration: 1 Hour Language: English View webinar Viewing this webinar requires some basic information. This data is only used within SCORE and will not be distributed to any third parties.
About the event

Do you have a Customer Relationship Management (CRM) system or thinking of getting one?  For a CRM system to make sense, it must be able to increase sales, profits and cash flow.

In this webinar, CRM expert Gene Marks will share exactly how this can be done and why smart business owners are investing in this asset.

Participants will learn:

  • What is a CRM System, what it does and doesn’t do
  • How to choose the right CRM for your business, including a look at the best applications available
  • The 3 laws of CRM success to help you purchase, implement or improve your CRM system
  • Tips and tricks for getting the most out of a CRM system, whether or not you own one
  • 3 mistakes to avoid when using your CRM


Download the webinar transcript.

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About the presenters
Gene Marks
Gene Marks is a columnist, author, and owner of Marks Group PC, a highly successful ten-person firm that provides technology and consulting services to small and medium sized businesses. Gene writes every day on business, politics and public policy for the Washington Post and weekly for Forbes, Inc. Magazine, Entrepreneur and the Huffington Post
Read Gene's full bio
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